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Detroit’s Motor City Match awards more than $1M in grants to 32 businesses

Motor City Match Round 21 cash grant awardees. (City of Detroit)

DETROIT – Detroit’s 2023 Motor City Match Round 21 awarded more than $1 million in grants to over thirty businesses.

The City of Detroit and Detroit Economic Growth Corporation are dispursing more than $1.3 million in grants to new and/or existing businesses.

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There are multiple rounds of winners for Motor City Match, and during Round 21, grants are being awarded to 17 new and 15 existing businesses to open brick-and-mortars in Detroit. The businesses will be sprinkled throughout 15 Detroit neighborhoods.

“Small businesses are the backbone of our economy and communities. They provide a tax base to fund our schools and city services, they provide jobs, and they provide goods and services within residents’ own backyard,” said DEGC President and CEO Kevin Johnson, whose organization manages the Motor City Match program. “If we want a strong, functional economy, then we need the small business community to thrive.”

While 32 businesses are Round 21 awardees, an additional 48 will receive grants as they are on track with their business plan, development, and design. In total, 80 businesses are benefiting from Motor City Match.

During Round 21 of the Motor City Match, 69% of the businesses are owned by Detroit residents, 74% are women-owned and 84% are minority-owned.

“The impact Motor City Match is having on neighborhoods across the city is remarkable,” said Mayor Duggan. “Neighborhoods that have lacked basic services and amenities for years are now seeing a real diversity of high-quality businesses opening along their commercial corridors, within walking distance of many residents. This program has been a major part of our strategy to strengthen and rebuild our neighborhoods.”

Below are the awardees from Motor City Match Round 21:

Motor City Match Round 21 Cash Awardees:

  • Irby Enterprises Company D.B.A. Balance & Flow Yoga Studio– $25,000
    • Yoga, health, and wellness Programs
    • 18728 West Warren Ave.
  • A + Fabrics LLC– $35,000
    • Shop selling discounted upholstery fabrics
    • 15627 Harper Ave.
  • Boarding House Hospitality - Adelaide’s Superette– $40,000
    • General store with breakfast tacos
    • 13880 Joseph Campau St.
  • Our Gathering Place– $40,000
    • Café and community meeting place
    • 20011 Grand River Ave.
  • The Red Hook, New Center LLC. DBA The Red Hook Midtown– $45,000
    • Cafe serving coffee, pastries, wine
    • 3695 Woodward Ave.
  • The Wildemere LLC– $50,000
    • Full-service bar and grill
    • 3143 W. McNichols
  • Channel One Event Venue– $50,000
    • Event venue for all special occasions
    • 444 Meldrum
  • Youthnique– $50,000
    • Start-up center and entrepreneurial education
    • 19456 Livernois Ave.
  • Hope for Flowers L3C– $55,000
    • Fashion design, education, and training
    • 119 Garfield Ave.
  • Natural-ish, LLC– $65,000
    • Natural beauty supply & salon
    • 6375 W. 7 Mile Rd.
  • TT Sip-n-Read– $65,000
    • Book bar serving wine and coffee
    • 1620 Michigan Ave.
  • Detroit Future Ops– $65,000
    • Construction technical assistance, workforce development
    • 326 18th St.
  • House Of African Prints– $70,000
    • We provide affordable, high-quality, modern, chic pieces incorporating traditional Ghanaian beads and fabric directly sourced and made in Ghana.
    • 15101 Livernois Ave.
  • Al-Ahmed Halal Processing LLC– $75,000
    • Wholesale and retail Halal butcher and processor
    • 19055 W Davison St.
  • Dream Estates– $75,000
    • Assistant living for low-income, elderly and disabled individuals
    • 16000 Pembroke St.
  • Canfield Consortium– $75,000
    • Premium quality coffee shop
    • 10545 E. Canfield St.
  • Neighborhood Grocery LLC– $85,000
    • Full-service grocery store
    • 500 Manistique

Motor City Match Round 21 Restore Awardees:

  • Omnia, Inc. DBA NINE Design + Homes– $25,000
  • 21616 Grand River Ave.
  • Good Cookies, LLC – $21,390
  • 19007 W McNichols
  • Good Times on the Ave, LLC– $25,000
  • 19416 Livernois Ave.
  • Good Cakes and Bakes – $25,000
  • 19363 Livernois Ave.
  • VMX International, LLC – $25,000
  • 19315 Livernois Ave.
  • Sherwood Forest Art Gallery LLC – $25,000
  • 18496 Livernois Ave.
  • Dymond Designs Beauty School – $25,000
  • 3300 E Jefferson Ste 450.
  • Brewery Faisan – $25,000
  • 1087 Beaufait St.
  • The Turkey Grill – $25,000
  • 8296 Woodward Ave
  • Lush Yummies Pie Company LLC– $18,000
  • 1520 Adelaide
  • Megan M Faircloth DDS PLLC/Harbortown Dental Care – $25,000
  • 3374 E. Jefferson Ave.
  • The Trap Yoga and Massage Studio – $10,750
  • 3374 E. Jefferson Ave.
  • Celebrity Carwash – $22,000
  • 3179 Franklin
  • Gigi’s Birdcage LLC – $25,000
  • 16920 W Warren Ave.
  • Audio Engineers of Detroit – $19,000
  • 4750 Woodward Ave.

Motor City Match Round 21 Plan Awardees:

  • Kidz in Motion Early Learning Institute
  • Code x Rosella
  • Top Notch Care
  • Four Taste LLC
  • The 2 Cup Café
  • ELJ Distributions LLC DBA Louise’s Southern Cuisine
  • Mobility Recovery Wellness
  • Teaching from the Heart Child Development Center
  • 4440 E 7 Mile RD
  • Boss Butter LLC
  • Abode Impressions
  • Akasha
  • Bl8ze Creations Llc
  • Da’ Gimbu Juice, LLC

Motor City Match Round 21 Develop Awardees:

  • I Am A Genius
  • GODNII
  • SBOY LLC
  • Xstreme Xcursions LLC
  • The Rejuvenation Station LLC
  • The Opal LLC
  • Motown’s Bag Lady
  • June Music
  • Sacred Walks By Uni SHOP LLC / Sacred Walks By Uni
  • Taste Of Marrakech
  • Gifted Eye Media
  • Design Dynasty
  • Shop The Diamond Boutique
  • Hot Commodity EyeWear
  • Trinc Studios

Motor City Match Round 21 Design Awardees:

  • Birdie Mae’s Brunch Bar
  • 17332 Woodward Ave
  • Creed & Co. Salon Suites, LLC
  • 7940 West Outer Dr
  • Janna Kay Charcuterie
  • 21522 FenkellSt
  • Jill’s Creative Learning, LLC
  • 24270 West 7 Mile
  • Just For Kids II Child Care
  • 6139 East 7 Mile
  • Turning Headz Beauty Bar
  • 15888 Wyoming Ave
  • Wright One, Inc. DBA Lockerroom
  • 18290 LivernoisAve
  • Superland Market
  • 17021 Schoolcraft

“Small businesses are an integral part of what makes Detroit special. I am ecstatic that this round of Motor City Match Awardees is receiving the largest amount of funds from the program to date, for the purpose of either starting or continuing to build out the awardees’ businesses,” said Detroit City Council President Mary Sheffield in a statement. “This serves as a clear signal to prospective business owners that there are resources and support services available to assist in making their dreams come true!”

To learn more about Motor City Match, click here.


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