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Sneak peek: Here are some of this year’s Super Bowl commercials

Kick off starts at 6:30 p.m. in Glendale, Arizona

This photo provided by Skechers shows Tony Romo and Snoop Dogg from a scene from Skechers 2023 Super Bowl NFL football spot. ( Skechers via AP) (Uncredited)

From the snacks to the halftime show to the commercials, there are many reasons why people love the big game.

You don’t have to be rooting for the Kansas City Chiefs, Philadelphia Eagles or Rihanna to enjoy the new commercials being shown during the 57th Super Bowl.

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When it comes to the companies that decided to spend the big bucks on an ad, you can expect several commercials from beer and food companies. According to Michigan State University, a Super Bowl ad costs $7 million for 30 seconds.


Related: Super Bowl ads keep it light by using nostalgia and stars


Below is a sneak peek of the commercials making their T.V. debut during the game.

BIC

Booking.com

Budweiser

Bud Light

Busch Light

Crown Royal

Dexcom G7

Dogfish Head Craft Brewery

Doritos

Downy Unstoppables

DraftKings

e.l.f. Cosmetics

Experian

FanDuel

General Motors/Netflix

Heineken

Hellman’s

Intuit TurboTax

Michelob ULTRA

Mr. Peanut

Paramount Plus

Pepsi

Popeyes

Pringles

Samuel Adams

Skechers

Squarespace

T-Mobile

Uber One

Workday


Read: Rihanna promises a ‘jam-packed’ Super Bowl halftime show