Seeking a rebound, CNN turns to Charles Barkley, Gayle King

FILE- This photo file combo shows from left, Charles Barkley and Gayle King. TV hosts King and Barkley will headline a new primetime weekly CNN show. The network made the announcement Saturday, April 22, 2023. (AP Photo/File) (Uncredited)

NEW YORK โ€“ TV personalities Gayle King and Charles Barkley will headline a new prime-time weekly CNN show, โ€œKing Charles,โ€ debuting in the fall, the network announced Saturday as it tries to engineer a turnaround amid tumbling ratings.

CNN chairman and CEO Chris Licht said in a statement that the show โ€œwill be an exciting new way we are delivering culturally relevant programming and unique perspectives to our audience, from two incredibly dynamic personalities.โ€

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Licht said King will continue to anchor โ€œCBS Mornings,โ€ and former NBA star Barkley will continue his current role at Warner Bros. Discovery Sports.

Appearing on TNT to discuss the new show, King said she hadn't been looking for an additional job but relished the chance to work with Barkley.

โ€œWhat I think is so great for the both of us is that itโ€™s live TV,โ€ she said. โ€œTo me, live TV is like working without a net. So whatever happens, happens. I like that.โ€

The duo said they'd talk about politics but that the show would not be political.

โ€œWe donโ€™t want to say, โ€˜Weโ€™re a liberal, conservative, Republican, Democrat,'" Barkley said. โ€œThatโ€™s one of the things thatโ€™s already ruined television in general.โ€

Cable news ratings are down across the board compared to 2022, when Russiaโ€™s invasion of Ukraine was fresh in the news. CNNโ€™s dip has been most dramatic โ€” 61% in prime time in March.

CNN is a year into new corporate management with Warner Bros. Discovery, which hired ex-CBS producer Licht to run the network.

Lichtโ€™s revamp of โ€œCNN This Morningโ€ last fall was plagued with bad publicity in the wake of co-host Don Lemonโ€™s ill-advised reference to a womanโ€™s โ€œprimeโ€ years, which offended many.


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