DETROIT – Two words: free burritos.
During the 2019 NBA Finals, Chipotle will give away free burritos every time an announcer says, "Free."
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When the word is said, the eatery will tweet a keyword. The first 500 people to text the keyword to 888222 during the first half will get a code for a free burrito, and the first 1,000 people to text the keyword after "free" is said in the second half will get a burrito.
Chipotle said it will give away up to $1 million in burritos during the playoffs.
The Golden State Warriors will take on the Toronto Raptors on May 30 at 9 p.m.
Read all the small print about the promotion here.