Michigan's Upper Peninsula is not in Wisconsin. But nobody told Mountain Dew.
Mountain Dew launched their "Dewnited States" promotion, with limited edition bottles for states, but there's one problem: they looped the Yoopers in with Wisconsin.
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The popular Upper Peninsula Twitter account called them out, insisting the company send a free case to everyone in the U.P. as an apology. They also "triple dog dared" Mountain Dew to come out with an Upper Peninsula edition of their Dewnited campaign.
Dear @MountainDew,
— Upper Peninsula of Wisconsin (@UpperPeninsula) July 9, 2019
I 👏 AM 👏 NOT 👏 WISCONSIN 👏
Fix this, or send a free case to all my residents. Your call.
Sincerely,
America’s Peninsula pic.twitter.com/Rd3Q2vllJV
Change of plans... @MountainDew do you want to gain a bunch of fans?
— Upper Peninsula of Wisconsin (@UpperPeninsula) July 9, 2019
I triple dog dare you to come out with an Upper Peninsula edition for your #DEWnited campin. https://t.co/nALHngIJWl
Mountain Dew responded, apologizing for the error and offering fans the chance to fill in their special edition bottle dedicated to the Upper Peninsula.
Hey, Upper Peninsula: we hear you, and we’re sorry for misplacing you on our #DEWnited map. Give us a chance to right our wrong. Help us fill this special edition label by telling us all of the things you love about the Upper Peninsula (note to self: located in MICHIGAN) pic.twitter.com/cSzJQYc2tl
— Mountain Dew® (@MountainDew) July 10, 2019
Justice is served.
