DETROIT – GameAbove Sports, a dynamic force in sports-focused business development and strategic investment, has brought the BIG3 to Detroit, demonstrating its commitment to the sports industry’s growth.
Their announcement of the new franchise’s purchase on Monday (July 8) marks a significant step in this journey. The team will be based in Detroit and represent the state of Michigan for the 2025 season.
The GameAbove Sports ownership group, led by Founder and Chairman Keith J. Stone, consists of individuals with deep connections to the region and robust acumen in operations, business, basketball, and sports, including Detroit pro sports notables NBA Hall of Famer and BIG3 Coach George “The Iceman” Gervin and two-time NFL Pro-Bowler and Super Bowl Champion T.J. Lang, as well as Joe Januszewski, Karen LeVert, Dan McClory, Skyler Stone, Corey Welch, and co-founder of Born in Detroit apparel Anthony Tomey.
Eastern Michigan E-Club Athletic Hall of Fame and former NBA point guard Earl Boykins will also be involved with the organization.
The announcement follows the purchase of rights to the Los Angeles, Miami, and Houston BIG3 franchises earlier this year.
The league, owned by mogul and businessman Ice Cube, is in the fifth week of the BIG3′s seventh season, which continues to tour nationwide and reach millions of fans across linear, streaming, and digital platforms.
To learn more about the BIG3, go to big3.com and follow @thebig3 on X and Instagram.