It was announced that Shinola will make their debut in the 90th "America's Thanksgiving Parade presented by Art Van." Along with the debut, Shinola will reveal their signature piece in the parade, a 30'x60' American flag, which is to be carried by Shinola team members along the entire parade route.
President & CEO of The Parade Company Tony Michaels expressed his excitement for the new partnership between the two, “Shinola has become a household name and symbol of pride for Detroit. We look forward to welcoming the Shinola team to the parade family on Thanksgiving morning.”
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The Shinola crew will don black bomber jackets which include the signature Shinola lightning bolt on the back. “The entire team is excited to bring a new element to the parade this year," said Shinola's Jacques Panis.
You can catch the 90th "America's Thanksgiving Parade Presented by Art Van" on Local 4, Thanksgiving day. Coverage starts at 6:00 A.M.