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Detroit Pistons unveil new logo with an old twist

New Pistons logo has Bad Boys roots

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DETROIT – The Detroit Pistons are bringing a new logo to their new Downtown Detroit arena.

The new logo is clearly influenced by an old logo - the one used during the Pistons' Bad Boys era.

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The Pistons unveiled the new look at an event in Campus Martius Park on Tuesday afternoon.

The team will move to Little Caesars Arena next season with the Detroit Red Wings.

Dating back to our move from Fort Wayne to the Motor City in 1957, the iconic Detroit Pistons brand has always stayed true. The bold red, white and blue color scheme and basketball icon have withstood the test of time through the evolution of the franchise and the city. And now that a new chapter is being written, that evolution continues with a new identity built on the Pistons championship tradition and promising future. It will serve as a badge of honor for our players on the court, fans in the community and everyone that is part of the Detroit Pistons family. Join us for this exciting journey back to Detroit as, together, we open the doors of our new home.

Take a look at the logo below:


About the Author
Ken Haddad headshot

Ken Haddad has proudly been with WDIV/ClickOnDetroit since 2013. He also authors the Morning Report Newsletter and various other newsletters, and helps lead the WDIV Insider team. He's a big sports fan and is constantly sipping Lions Kool-Aid.

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