DETROIT It started with a simple idea, but now its turned into a juggernaut. Bill Birndorf is helping serve up thousands of free meals for those who need it the most. In 2014, Birndorf volunteered to work at the Say Detroit Radiothon, along with Detroit Rescue Mission. Birndorf had always been charitable with donations but not as charitable with his time. But he partnered with Gleaners to create a mobile program to distribute meals throughout the year at organizations like Focus Hope.