The views expressed in this article are those of the advertiser and do not necessarily reflect those of this site or affiliated companies. Traverse City Beer Week kicks off Friday, Nov. 13, and runs through Nov. 20. And now you can celebrate on a Traverse City Ale Trail. Jillian Manning, from Traverse City Tourism, told us about some of the fun things you can do during Traverse City Beer Week. And as for the Traverse City Ale Trail, it’s actually small maps that take you on a journey through the breweries to find your favorite beers.