We have to get creative with fundraising, Small said. How am I gonna raise this money?She came across an organization that could turn donated shoes into cashSo, we need 1,200 more pairs of shoes, Small said. And then that organization funds to organizations will in turn send Make-A-Wish check..Her goal is to raise $1,200. People were just staying in their house and very uncomfortable with even giving us shoes, Small said. When you see all these shoes, it makes even me as an individual realize how many pairs of shoes do I really need?